SAMSUNG SAMSUNG EXPERIENCE NEW WORLD
PROJECT

SAMSUNG EXPERIENCE NEW WORLD


YEAR

TBD


Client

SAMSUNG

CASE:

We managed to achieve an unparalleled level of user engagement in an online activation with the launch of Samsung Galaxy S21 by tapping into social media behavior insights not previously used by brands and created an interractive online event for the launch of Samsung Galaxy S21.

RESULTS
  • - 3X average watchtime for Samsung
  • - 2X average engagement rate
  • - 15M reach (vs 10M planned)
AWARDS

Silver - Best Digital Innovation @Webstock; Silver - Virtual Launches @ Eventix

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